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Every Dog Knows is a collection of elevated grooming essentials that turn care into ritual. Designed for dogs, crafted for people who live beautifully, each formula draws on five decades of professional beauty expertise — refined, reimagined, and rendered for the modern pet household.

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Born from a legacy in luxury cosmetics and salon culture, we see grooming as more than maintenance, it’s a bond made visible. Our products blend clean formulations with refined textures, understated fragrance, and gentle precision. Everything we create is vegan, skin-conscious, and tested to the highest cosmetic standards, because sensitivity is not exclusive to humans.

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We choose minimalism that speaks volumes: in our design, in our ingredients, in how each brush fits in your hand or how a bar rests on a stone dish. Our goal is not just to perform but to belong in your life.

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The Balloon Dog is our symbol. It reminds us that joy is light, devotion is sculpted, and care, when intentional, becomes art.

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Every Dog Knows is grooming redefined — for those who believe their dog deserves more than just clean fur.

© 2025 Every Dog Knows™. All rights reserved. Every Dog Knows™ is a trading name of Reforma Group Ltd, registered in England & Wales. Registered office: 27 Old Gloucester Street, London, WC1N 3AX, UK. Use of this site is subject to our Terms of Use, Privacy Policy, and Cookies Policy.
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